Overview

Where everything stands right now β€” Month to date through September 28, 2026.

https://qpsiusa.com/
Live Β· Month to date (Sep 1 – Sep 28, 2026)Numbers run through September 28, 2026. Changes shown compare to the previous period of the same length.Historical trends & comparisons β†’

What to work on now

2 needs attention
  • Act nowSEO
    Search clicks are slipping

    335 clicks (-15.0%). Avg. position 11.9.

    Open SEO β†’
  • Worth doingPaid ads
    Paid ads data isn't connected

    Connect Google Ads, LinkedIn Ads or Meta Ads on Integrations, or import ad data manually from the Ads page.

    Open paid ads β†’
On trackWebsite: Website traffic is holding upEmail: Email open rate is above targetSocial: Social engagement is up
Marketing Health Score
C
72%
72 / 100
C Β· 72%

Performance slipped against the comparison period β€” review traffic and search trends below.

This score compares your key numbers to the period before. A flat, unchanged period scores 70. Going up moves the score higher; going down moves it lower.

Formula

component = clamp(70 + change%, 0, 100), change% capped at Β±50
score = Ξ£(component Γ— weight) Γ· Ξ£(weight)

MetricNowPrevΞ”%PtsWt
Sessions (GA4)512454+12.8%82.840%
Engagement Rate (GA4)51.76%47.58%+8.8%78.825%
Organic Clicks (GSC)335394-15.0%55.035%

Weighted total = 82.8 Γ— 40% + 78.8 Γ— 25% + 55.0 Γ— 35% Γ· 100% = 72 / 100. Any metric without year-ago data is left out of the score.

Sessions
512
12.8%
vs 454 the previous period
Search Clicks
335
15.0%
vs 394 the previous period
Search Impressions
14,116
30.9%
vs 20,417 the previous period
Avg. Position
11.9
20.2%
vs 14.9 the previous period

Performance Over Time (GA4)

Sessions
01733Sep 1Sep 10Sep 19Sep 28

Traffic by Channel (GA4)

454
Sessions
  • Organic Search25556.2%
  • Direct17739.0%
  • Organic Social132.9%
  • Referral61.3%
  • Unassigned20.4%
  • AI Assistant10.2%

Top Landing Pages (GA4)

PageSessions
/245
/our-executive-team38
(not set)32
/careers29
/contact-us22
/news-events.aspx10

SEO Overview (GSC + SEMrush)

Organic Sessions2688.2%
vs 292
Impressions14,11630.9%
vs 20,417
Clicks33515.0%
vs 394
CTR2.37%23.0%
vs 1.93%
Avg. Position11.920.2%
vs 14.9
Keywords in Top 10β€”β€”
vs β€”
Backlinksβ€”β€”
vs β€”
Referring Domainsβ€”β€”
vs β€”
Site Health Scoreβ€”β€”
vs β€”

SEMrush connected β€” domain metrics sync on the next scheduled pull.

Social Overview (All Platforms)

Total Followersβ€”β€”
vs β€”
New Followersβ€”β€”
vs β€”
Total Impressions1,51059.3%
vs 3,709
Total Engagements4744.0%
vs 84
Engagement Rate3.11%37.4%
vs 2.26%
Link Clicks to Website290.9%
vs 22
Video Viewsβ€”β€”
vs β€”

Buffer publishing analytics across 2 connected channels. Manage

Email Overview (Mailchimp)

Campaigns Sent40.0%
vs 4
Open Rate43.90%19.9%
vs 36.62%
Click Rate6.41%6.3%
vs 6.03%
Click-to-Open Rate14.60%11.3%
vs 16.46%
Unsubscribes90.0%
vs 9
New Subscribers2,571β€”
vs β€”

Across all 4 Mailchimp audiences. Manage

Paid Ads Overview (All Platforms)

Total Spendβ€”β€”
vs β€”
Impressionsβ€”β€”
vs β€”
Clicksβ€”β€”
vs β€”
CTR (All)β€”β€”
vs β€”
Conversionsβ€”β€”
vs β€”
Cost Per Click (CPC)β€”β€”
vs β€”
Cost Per Lead (CPL)β€”β€”
vs β€”
ROASβ€”β€”
vs β€”

Connect Google Ads, LinkedIn Ads or Meta Ads on Integrations, or import ad data manually from the Ads page. Manage

Business Impact (CRM)

Marketing Qualified Leads (MQLs)β€”β€”
vs β€”
Sales Qualified Leads (SQLs)β€”β€”
vs β€”
Deals Createdβ€”β€”
vs β€”
Pipeline Valueβ€”β€”
vs β€”
Closed Won Revenueβ€”β€”
vs β€”
Average Deal Sizeβ€”β€”
vs β€”

CRM reporting is not set up. Manage

Grade Scale
A
90 – 100
Excellent
B
80 – 89
Good
C
70 – 79
Average
D
60 – 69
Below Average
F
0 – 59
Poor
All metrics compare to the comparison period you selected. All data pulled live via API integrations.