Email Dashboard

Performance across all email campaigns.

3 email lists Export Report
C
75 / 100
Email Health Score

Solid but average results for this period. Small gains here compound quickly.

Graded on this period's open rate, click rate, click-to-open rate, delivery rate and unsubscribe rate against email benchmarks.

Mailchimp accountΒ·4 campaigns sent in this windowΒ·QPSI, Marketing Lead Generation Master, STEM
Emails Sent
1,355
this period
Delivered
1,155
this period
Open Rate
43.9%
this period
Click Rate
6.4%
this period
Click-to-Open Rate
14.6%
this period
Unsubscribes
9
this period

Performance Over Time

Emails SentOpen RateClick Rate
Sep 7Sep 17
Source: Mailchimp API
Metrics: Emails Sent, Open Rate, Click Rate

Email Performance Funnel

Emails Sent1,355 (100.0%)
Delivered1,155 (85.2%)
Opened507 (37.4%)
Clicked74 (5.5%)
Source: Mailchimp API
Metrics: Delivered, Opened, Clicked

Engagement by Device

Device-level opens require Mailchimp email-activity access, which is not available on this account's plan.

Source: Mailchimp API
Metrics: Opens by Device

Email Campaigns(most recent first)

CampaignSent onSentOpenClick
NJ Utilities Outreach - GOLF Outing Information (1st Touch)ViewPreviewEditSep 1722848.7%12.8%
STEM Scholarship Outreach Email (copy 01)ViewPreviewEditSep 1120.0%0.0%
STEM Scholarship Outreach EmailViewPreviewEditSep 1111860.9%22.7%
Sept 7 - Last Chance (Sept 24) Urgency PushViewPreviewEditSep 71,00741.7%4.0%
Source: Mailchimp API
Metrics: Emails Sent, Open Rate, Click Rate

List Performance

Email listSubsOpenClickGrowth
QPSI1,85632.9%9.3%-3.0%
STEM34352.4%7.2%0.0%
Marketing Lead Generation Master21350.0%17.7%0.0%
Source: Mailchimp API
Metrics: Subscribers, Open Rate, Click Rate, List Growth

Email Health

SignalCountRate
Hard Bounces14510.70%
Soft Bounces554.06%
Spam Complaints00.00%
Unsubscribes90.66%
Source: Mailchimp API
Metrics: Bounce Rate, Spam Complaints, Unsubscribes
Grade scaleA90 – 100 ExcellentB80 – 89 GoodC70 – 79 AverageD60 – 69 Below AverageF0 – 59 PoorAll metrics compare to the comparison period you selected unless noted Β· hover any β“˜ for a plain-English explanation Β· all data pulled live via API integrations.