SEO Dashboard
What you rank for, what we're chasing next, and whether search is improving.
https://qpsiusa.com/ Export Report
F
44 / 100
Score 1 · Road to #1
SEO Grade: F44/100
43 / 100 points · All areas scored
Commercial Keyword Visibility(25 pts)
162 high-intent terms tracked · 165 QPSI-relevant keywords total
19/25
+4 pts
101 buying-intent keywords in top 20
Page-One Commercial Performance(15 pts)
37% of relevant keywords on page one · 56 sitting in positions 8–20
13/15
-5 pts
61 on page 1 · 56 within reach
Qualified Organic Traffic(25 pts)
3% of organic visits land on service, capability, industry, case study or contact pages
0/25
flat
9 visits to key pages
Organic Conversions / Leads(25 pts)
0.85 leads per 100 organic visits · 0 converted · 15 total leads this period
4/25
-15 pts
3 organic leads
Search Authority(10 pts)
455 referring domains linking to qpsiusa.com
7/10
—
AS 23
B-
81 / 100
Score 2 · Actual SEO Performance
Performance Grade: B-81/100
81 / 100 points · Sep 1 – Sep 28, 2026
Organic Impressions Growth(25 pts)
14,116 impressions vs 3,023 before
25/25
+367.0%
Organic Clicks Growth(25 pts)
335 clicks vs 208 before
25/25
+61.1%
Average Search Position Improvement(20 pts)
Average position 12.0 vs 22.8 before
20/20
+10.8 spots
Page-One Keyword Growth(20 pts)
61 relevant keywords on page one vs 57 before
11/20
+7%
CTR Improvement(10 pts)
2.37% click rate vs 6.88% before
0/10
-65.5%
Road to #1 · strengths & opportunities
Top 3 strengths
- ▲Page-One Commercial Performance: 61 relevant keywords already sit on page one
- ▲Commercial Keyword Visibility: We rank for 101 buying-intent searches
- ▲Search Authority: Industry sites are linking to QPSI
Top 3 opportunities
- ●Qualified Organic Traffic: Most organic traffic is not reaching service or contact pages
- ●Organic Conversions / Leads: Organic search isn't producing enough leads yet
- ●Search Authority: Few credible industry sites link to QPSI
Recommended actions
- 1.Add clear links from blog and general pages into the matching service and contact pages.
- 2.Add a clear quote/contact call to action to the top-traffic organic pages.
- 3.Request links from associations, partners, suppliers and customer sites.
Actual performance · strengths & opportunities
Top 3 strengths
- ▲Organic Impressions Growth: +367.0% — 14,116 impressions vs 3,023 before
- ▲Organic Clicks Growth: +61.1% — 335 clicks vs 208 before
- ▲Average Search Position Improvement: +10.8 spots — Average position 12.0 vs 22.8 before
Top 3 opportunities
- ●CTR Improvement: -65.5% — 2.37% click rate vs 6.88% before. Push this back up to lift the performance grade.
- ●Page-One Keyword Growth: +7% — 61 relevant keywords on page one vs 57 before. Push this back up to lift the performance grade.
- ●Average Search Position Improvement: +10.8 spots — Average position 12.0 vs 22.8 before. Push this back up to lift the performance grade.
Score 1 · Road to #1 (ambition)
How far QPSI still is from owning the searches that win business. Weighted out of 100: Commercial Keyword Visibility 25, Qualified Organic Traffic 25, Organic Conversions / Leads 25, Page-One Commercial Performance 15, Search Authority 10. Searches unrelated to our services, industries or capabilities are excluded rather than counted against us, and categories with no connected data are skipped instead of scored as zero.
Note: intentionally tough. A lower grade means more opportunity to grow, not that our SEO is failing.
Score 2 · Actual SEO Performance (progress)
Is our SEO getting better or worse based on real results versus the comparison period. Weighted out of 100: Organic Impressions Growth 25, Organic Clicks Growth 25, Average Search Position Improvement 20, Page-One Keyword Growth 20, CTR Improvement 10.
Note: a report card on movement. A high grade means the work is paying off right now; a low grade means results slipped, even if overall visibility is good.
Grading scale
- A 90–100 · on target
- B 80–89 · strong, minor gaps
- C 70–79 · mixed, needs focus
- D 60–69 · underperforming
- F under 60 · major work needed
Category bars: green 75+ , amber 50–74, red under 50. A dash means that data source is not connected yet.
Organic Clicks
335↑ 61.1%
vs 208 (the previous period)
Impressions
14,116↑ 367.0%
vs 3,023 (the previous period)
Click-Through Rate
2.37%↓ 65.5%
vs 6.88% (the previous period)
Avg. Position
12.0↑ 10.8 pos
vs 22.8 (the previous period)
Authority Score
23
Current score
Traffic Value
$3,487
Equivalent paid-search spend
Backlinks
2,405
455 referring domains
Est. Organic Traffic
1,482
230 ranking keywords
Keywords ranking25
On page one20
Close to page one10
Improved8
Declined8
Referring domains455
Action Center
4 to work onMetricSourceActionCount
Pages with Position 8 to 20Search ConsoleOptimize content20Act now▼
One step from page one — biggest, fastest wins
Pages with High Impressions & Low CTRSearch ConsoleRewrite titles and descriptions15Act now▼
Seen a lot, clicked rarely (site average 2.4%)
Technical ErrorsSemrushFix issues—Not available
Site Audit isn't available through the managed Semrush connection.
Keywords LostSearch ConsoleRefresh content6Worth doing▼
Ranked a year ago, no longer showing
Pages Losing TrafficGA4Investigate and update11Act now▼
Sessions down 20%+ vs the same period last year
New Referring DomainsSemrushContinue link building100Healthy▼
First seen linking to you during this period
Organic Traffic Trend
Sep 1 – Sep 28, 2026ImpressionsClicks
Do This Next
5 actionsPush "packaging companies nj" onto page onehigh
Ranks 13.9 with 150 impressions. 10 keywords sit in positions 11–20 — a title rewrite plus internal links is the fastest traffic available.
Refresh the page for "contract packing services"high
Dropped 15.4 positions to 46.9. 8 keywords declined — usually a competitor published something newer.
Protect /medium
Lost 34 clicks versus the comparison period while still ranking — update the content before it slides further.
Build referring domainslow
Authority Score 23 from 455 referring domains. Links are the main ceiling on how competitive a keyword you can win.
Double down on "quality international packaging"low
Gained 15.4 positions — whatever changed on that page is working; apply the same pattern elsewhere.
Target Keywords We're Working On
0 trackedThe phrases we are deliberately trying to win, with the live ranking pulled from Search Console and the next action planned for each. This answers “what are we actually working on, and is it moving?”
No target keywords yet — add the phrases you're working to rank for.
Source: QPSI target list · Google Search Console
Metrics: Keyword, Page, Position, Movement, Status, Next action
Biggest Ranking Gains
Improved| Keyword | Now | Was | Move |
|---|---|---|---|
| quality international packaging | 2.8 | 18.2 | ↑ 15.4 |
| otc packaging | 12.6 | 15.7 | ↑ 3.1 |
| qpsi packaging | 1.1 | 4.0 | ↑ 2.9 |
| cpg retail shelf placement strategies russia | 4.8 | 6.9 | ↑ 2.1 |
| contract packaging services | 19.5 | 21.5 | ↑ 2.0 |
| onshore otc packaging usa | 4.0 | 6.0 | ↑ 2.0 |
| how to figure out the right shelf position for a new sku | 6.4 | 8.2 | ↑ 1.8 |
| quality packaging specialists international | 1.2 | 2.9 | ↑ 1.8 |
Ranking Declines
Needs attention| Keyword | Now | Was | Move |
|---|---|---|---|
| contract packing services | 46.9 | 31.5 | ↓ 15.4 |
| club store packaging | 23.3 | 16.8 | ↓ 6.5 |
| how to get shelf space in supermarkets | 42.5 | 37.1 | ↓ 5.4 |
| nsf tamper evident packaging | 39.8 | 36.1 | ↓ 3.8 |
| 1201 tradeport parkway | 7.5 | 3.8 | ↓ 3.7 |
| fulfillment partner no long-term contract | 6.7 | 3.0 | ↓ 3.7 |
| anti-tamper packaging solutions | 29.2 | 25.8 | ↓ 3.4 |
| diagnostic kitting | 15.5 | 12.4 | ↓ 3.1 |
Top Opportunities — Keywords Close to Page One
Positions 11–20| Keyword | Position | Impressions | Clicks | Move |
|---|---|---|---|---|
| packaging companies nj | 13.9 | 150 | 0 | new (—) |
| otc packaging | 12.6 | 149 | 0 | ↑ 3.1 (was 15.7) |
| packaging company nj | 16.8 | 38 | 0 | new (—) |
| diagnostic kitting | 15.5 | 37 | 0 | ↓ 3.1 (was 12.4) |
| diagnostic test kit packaging | 16.1 | 29 | 0 | ↓ 2.8 (was 13.4) |
| packaging companies in nj | 14.5 | 23 | 0 | new (—) |
| contract packaging hoboken nj | 10.0 | 21 | 0 | ↓ 3.0 (was 7.1) |
| diagnostic lab kitting | 18.9 | 21 | 0 | flat (was 19.0) |
| diagnostic kitting products | 10.8 | 16 | 0 | flat (was 10.8) |
| packaging companies new jersey | 16.7 | 15 | 0 | new (—) |
Current Keyword Rankings
Top 25| Keyword | Pos. | Move | Clicks | CTR |
|---|---|---|---|---|
| qpsi | 1.7 | flat (was 1.7) | 62 | 10.15% |
| qpsi packaging | 1.1 | ↑ 2.9 (was 4.0) | 20 | 16.39% |
| qpsi careers | 3.1 | ↑ 0.9 (was 4.0) | 17 | 37.78% |
| quality packaging specialists international | 1.2 | ↑ 1.8 (was 2.9) | 13 | 36.11% |
| quality packaging specialists international (qpsi) | 1.1 | flat (was 1.1) | 7 | 46.67% |
| mike ricketts | 3.2 | ↓ 0.2 (was 2.9) | 5 | 6.85% |
| qpsi jobs | 3.0 | ↓ 1.4 (was 1.6) | 5 | 11.90% |
| qpsi new jersey | 1.2 | ↑ 0.1 (was 1.4) | 5 | 17.86% |
| qpsi usa | 1.5 | ↑ 0.4 (was 1.9) | 3 | 14.29% |
| qpsi burlington nj | 5.8 | ↓ 3.0 (was 2.8) | 2 | 8.70% |
| qpsi quality packaging specialist international llc | 1.8 | ↑ 0.2 (was 1.9) | 2 | 3.45% |
| 5 steps of packaging a product | 4.3 | ↑ 0.2 (was 4.5) | 1 | 33.33% |
| point of purchase display | 52.9 | new (—) | 1 | 1.45% |
| qpsi burlington | 15.7 | ↓ 13.5 (was 2.1) | 1 | 16.67% |
| qpsi florence nj | 1.3 | ↑ 0.4 (was 1.7) | 1 | 10.00% |
| qpsi locations | 2.4 | new (—) | 1 | 3.57% |
| qpsi warehouse | 1.8 | ↑ 0.2 (was 2.0) | 1 | 7.14% |
| qpsiusa.com | 1.0 | new (—) | 1 | 2.50% |
| quality international packaging | 2.8 | ↑ 15.4 (was 18.2) | 1 | 10.00% |
| quality packaging specialists | 4.5 | ↓ 3.0 (was 1.4) | 1 | 7.14% |
| quality packaging tunkhannock pa | 8.1 | new (—) | 1 | 1.20% |
| 1201 tradeport parkway | 7.5 | ↓ 3.7 (was 3.8) | 0 | 0.00% |
| 2020 supply chain trends | 51.0 | ↓ 4.0 (was 47.0) | 0 | 0.00% |
| 2025 supply chain | 24.1 | ↓ 3.1 (was 21.0) | 0 | 0.00% |
| 29700 s graaskamp blvd wilmington il | 67.0 | new (—) | 0 | 0.00% |
Top-Performing Pages
By clicks| Page | Clicks | Change | Impr. | CTR |
|---|---|---|---|---|
| / | 161 | ↓ 34 (was 195) | 3,988 | 4.04% |
| /our-executive-team/ | 57 | ↓ 4 (was 61) | 1,876 | 3.04% |
| /careers/ | 34 | ↓ 24 (was 58) | 1,202 | 2.83% |
| /2019/02/07/qpsi-is-hiring-join-our-growing-team/ | 23 | ↓ 4 (was 27) | 1,304 | 1.76% |
| /2026/06/18/press-release-qpsi-announces-4th-annual-qcares-golf-invitational-to-support-stem-education/ | 12 | ↑ 5 (was 7) | 83 | 14.46% |
| /2021/02/26/qpsi-moves-into-illinois-facility/ | 11 | ↑ 2 (was 9) | 698 | 1.58% |
| /2019/12/26/maximizing-your-retail-shelf-space/ | 8 | ↓ 4 (was 12) | 2,842 | 0.28% |
| /about-qpsi/ | 7 | ↓ 1 (was 8) | 1,706 | 0.41% |
| /contact-us/ | 6 | ↑ 1 (was 5) | 986 | 0.61% |
| /contract-packaging-new-jersey/ | 4 | ↑ 2 (was 2) | 953 | 0.42% |
Grade scaleA90 – 100 ExcellentB80 – 89 GoodC70 – 79 AverageD60 – 69 Below AverageF0 – 59 PoorAll metrics compare to the comparison period you selected · hover any ⓘ for a plain-English explanation · data pulled live from Google Search Console and Semrush.